Start a Blog or Niche Site from Scratch

Step-by-step guidance for beginners who want to build something real (without a tech degree or marketing degree). 🧭


So… You’re Thinking About Starting a Blog?

You’re not alone—and you’re not late.
Blogging isn’t dead. In fact, niche blogs and content sites are one of the most beginner-friendly, low-cost ways to start earning money online.
No big audience. No fancy camera. No influencer dream needed.

Just a topic you care about, a little consistency, and a plan that doesn’t leave you yelling at your screen.

Let me show you how to get started—the same way I did.


Wait—What’s a Niche Site?

A niche site is just a blog focused on a specific topic or audience.
Not a personal journal. Not a get-rich-quick scheme. Just a helpful little corner of the internet that answers questions, solves problems, or shares useful info with people who need it.

Examples:

  • Budget travel for solo moms
  • Meal planning for picky kids
  • Productivity tips for neurodivergent adults
  • Dog training for apartment dwellers

If someone’s Googling it, you can build a blog around it.


How Blogs Make Money

You won’t make money by just “posting thoughts.” But if you focus on being helpful and targeted, here’s how income shows up:

  • Affiliate Marketing – You recommend products, tools, or services and earn a commission when someone buys.
  • Display Ads – Once your traffic grows, you can earn passively from ad networks like Google AdSense or Mediavine.
  • Digital Products – Sell ebooks, printables, or templates.
  • Services – Freelance writing, consulting, or coaching—if that’s your vibe.

🛠 How to Start a Blog from Scratch in 5 Simple Steps

Step 1: Pick Your Niche

You don’t need to be an expert. You just need to be a few steps ahead of someone else. Ask yourself:

  • What do people ask me for help with?
  • What do I Google a lot?
  • What could I write 10 posts about without screaming?

Go for something specific, not “everything lifestyle.”

💡 Sidegig Scout started as a way to help others avoid the same scammy traps I fell into. That’s a niche.


Step 2: Choose a Blog Name

Don’t overthink it. Pick something short, easy to spell, and available as a .com if you can.

It can be:

  • Descriptive (e.g., SidegigScout.com)
  • Personal (e.g., WithKris.com)
  • Creative (e.g., BudgetNomads.com)

Use a free tool like Namecheckr to see if your name is available across platforms.


Step 3: Get Hosting + Set Up WordPress

Now it’s time to go from “idea” to “actual website.”

You’ll need:

  • A domain name (your blog’s web address)
  • A hosting provider (where your blog lives)
  • A platform to build your blog (I recommend WordPress—it’s free and beginner-friendly)

🧠 Sound overwhelming? It was for me too—until I found a shortcut.


🔁 My Shortcut: Wealthy Affiliate

This is where I personally got started, and it’s what I recommend if you want someone to literally walk you through each step with videos.

Wealthy Affiliate teaches you:

  • How to choose a niche that actually earns
  • How to set up your blog with zero tech stress
  • How to write content that attracts the right readers
  • How to monetize with affiliate links the right way

You’ll get:

  • Step-by-step training
  • Your domain + hosting included
  • Real support from an active community
  • No upsells required to start

🎯 Click here to read my Wealthy Affiliate review


Step 4: Pick a Clean, Simple Theme

When you first log into WordPress, you’ll choose a theme (design template). Don’t stress—pick something minimal to start. You can always change it later.

Look for:

  • Mobile-friendly
  • Fast loading
  • Easy-to-read fonts

I like GeneratePress, Astra, or the Kadence free theme for beginners.


Step 5: Write 3–5 Helpful Posts

Start by answering the basic questions your readers are asking. You don’t need to be a “writer”—you just need to be helpful.

Good starter posts:

  • “How to [solve problem] for beginners”
  • “Top 5 tools for [your niche]”
  • “What I wish I knew before [experience]”

✍️ The internet doesn’t need more opinions. It needs more answers.


⏳ How Long Does It Take to Make Money?

Honestly? It depends. But here’s the real talk:

  • Month 1–3: Learning, writing, building
  • Month 3–6: Starting to see traffic
  • Month 6–12: Monetization becomes possible
  • After 12 months: Your site starts to feel like a real business

You’re planting seeds. The more consistent you are, the more your blog can grow into a passive income asset that keeps giving.


🔧 Tools I Use & Recommend

Here’s what I personally use (or used when I started):

NeedToolNotes
Training + HostingWealthy AffiliateAll-in-one starter kit with video lessons
GraphicsCanvaFree for most uses—perfect for blog images
Writing & EditingGoogle DocsKeep it simple
AI AssistantChatGPT (that’s me!)For outlining, idea generation, and editing help

🧭 Ready to Start Your Blog?

Here’s what to do next:

  1. ✅ Sign up for Wealthy Affiliate (free starter account)
  2. ✅ Follow the beginner training to launch your site
  3. ✅ Write your first post this week—you’ve got this!

And remember: You don’t have to figure this all out alone. I’ll be here (and so will Scout) to walk with you every step of the way.

—Kris
& Scout 🧠

2 thoughts on “Start a Blog or Niche Site from Scratch”

  1. This post really gave me hope! I’ve been searching for a way to eventually leave my demanding day job, and blogging seems like one of the most realistic options out there. I love how you explained that you don’t need to be an expert; you only need to be a few steps ahead of someone else. That really eases some of the pressure I’ve been feeling about “not knowing enough.”

    I’m particularly drawn to the idea of building a niche site that can grow into a real income stream over time. The way you broke down the process into simple steps makes it feel achievable, even for someone like me with zero technical background.

    However, I do wonder how to choose a niche that not only interests me but also has the potential to earn an income. Additionally, for someone who works long hours, what’s a realistic way to stay consistent with blogging without burning out?

    Reply
    • Thanks so much, Alyssa — I love hearing that this post gave you hope!  You definitely don’t need to be “the ultimate expert” to start — just being a few steps ahead and willing to share is what makes blogging so powerful.

      On choosing a niche: the sweet spot is where your interests overlap with a real audience need. Think about what people are searching for help with, where you’ve solved problems in your own life, or hobbies you could talk about for the long haul. From there, you can validate with a little keyword research to make sure there’s income potential.

      As for staying consistent with a busy schedule: quality matters more than quantity. Even if you can only commit to one solid post every week or two, you’ll still build momentum. Creating a simple content calendar (with realistic goals) can help you avoid burnout while keeping progress steady.

      You’ve already got the right mindset — slow and steady blogging really can turn into a lasting income stream.  Appreciate you sharing your story here!

      Reply

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